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Digital Marketing & Commerce

Create brand differentiation and boost your marketing ROI with Macaw
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Challenges in the era of AI

In today’s dynamic world, Chief Marketing Officers (CMOs) face a unique challenge: standing out in a sea of digital sameness. Digitalization and AI are rewriting the rules, and many CMOs struggle to achieve a solid return on investment. After all, every marketing euro can only be spent once. Now more than ever, brands need to be innovative and authentic to capture attention and retain customer loyalty.

Tailored marketing strategies for your brand

For over 30 years, Macaw has been a pioneer in innovation and technology. We help CMOs navigate the complex digital landscape and are committed to transforming your brand, future-proofing your strategy, and creating true brand differentiation. By combining data, technology, and creativity, we develop strategies tailored to your unique brand identity and business objectives.

Whether it’s optimizing your website platform, strengthening your branding and content strategy, or implementing advanced data analytics and AI technologies — our team is here to help. With a proven track record at companies like ABN AMRO and KLM, we’re ready to take your digital marketing to the next level.

Want to learn more? Get in touch or explore our services below.

Maximize the value of your Digital Experience Platform

Is your organization ready for the next step in digital? This whitepaper outlines the key challenges CMOs and CTOs face when implementing a Digital Experience Platform. It also provides practical guidance to help you turn your DXP into a company-wide success.

digital experience platform whitepaper

Read the whitepaper
Partnerships

Microsoft & Macaw: strategic partners in digital transformation

Looking for an experienced, driven, and successful Microsoft Partner? Macaw has over 25 years of expertise in the Microsoft stack, the most qualified people, and diverse experience through our work for clients such as Heineken and TataSteel. We are capable of delivering the best solution for every customer. Want to know more about our partnerships?